About Us

Our Story: The Birth of Saturday Vibes

Hey, Mama! I’m Jess, a mum of three who, found herself wading through racks of beige, ruffled, and downright frumpy maternity clothes. Each pregnancy left me frustrated by the lack of options that truly reflected my style. I kept thinking, “Why do I have to sacrifice my style just because I’m pregnant?”

That’s when Saturday Vibes was born. I was done with the bland and the boring, so I decided to create clothes that are as vibrant and unique as you are. Because let’s face it – motherhood is hard enough without having to compromise on your wardrobe!

Why Saturday Vibes?

We’re here to shake up the world of maternity wear. No more sacrificing your style for comfort – with our pieces, you can have both. Think bright colours, bold prints, and flattering fits that carry you through pregnancy, breastfeeding, and beyond. We’re all about making clothes that you’ll want to wear, whether you’re chasing after your little ones or enjoying a rare kid-free brunch.

What We Stand For

  • Clothes that bring joy: No beige, no ruffles, no grandma’s curtains here! Just fun, feel-good fashion.
  • Designed for Real Mums: Maternity and nursing clothes that actually fit and flatter, so you can feel confident at every stage.
  • Comfort & Quality: Our pieces are ethically made to last – because you deserve clothing that supports you as much as you support everyone else.

My Mission
At the heart of Saturday Vibes is a simple mission: to help mums feel more like themselves again. I’m so excited to have you on this journey with me. Here’s to more colour, more fun, and a whole lot of self-expression!