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Hey, I'm Jess.

I'm a mum of three and the founder of Saturday Vibes.
Saturday Vibes was born because maternity clothes needed a glow-up. This is fashion that keeps up—with your bump, your boobs, and your bold self.

Find out more

Boring maternity clothes? Yeah, hard pass.

No beige, no baby ruffles, no sad sack vibes. Just feel-good fits made for real mums who still want to feel like themselves.

Because you didn’t disappear when you got pregnant—and your style shouldn’t either.

Shop the Glow Up Collection

As Seen In

  • Logo and tagline of 'Natural Parent Magazine' on a white background

Maternity and nursing wear that actually gets it.

You’re growing a human, not giving up your personality. So we ditched the frump and brought the fun—easy fits, bold colours, and cuts that work through every stage (and then some).

This is feel-good fashion for mums who refuse to blend in.

Shop the Glow Up Collection

Hear from our customers

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Shop our stylish maternity and breastfeeding clothes

  • Dresses

    Dresses

    We’re redefining maternity and breastfeeding fashion with dresses that are as stylish... 

    Dresses

  • Tops

    Maternity and nursing tops that actually fit your life. From playful prints... 

    Tops

  • Pants

    Effortless style meets everyday comfort. These maternity and postpartum-friendly pants are made... 

    Pants

  • Jumpsuits

    One-piece wonders that do it all. Our maternity and breastfeeding-friendly jumpsuits feature... 

    Jumpsuits